Nikon Coolpix S800c

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Much-rumoured, this is Nikon’s first Wi-Fi enabled compact digital camera, integrating Nikon’s imaging technologies with the capabilities of an Android operating system, for always-connected users, allowing them to send and publish files quickly and easily from virtually anywhere.

The camera has the ability to connect, browse, and upload content to social networks including Google+ , Facebook, and Twitter. The S800c also allows users to download applications and games via instant access to the Google Play store right on their camera.

The S800c has an optical 10x Zoom Nikkor lens, the equivalent of 25-250 mm, bolstered with Nikon’s VR optical image stabilization for blur-free photos and stable HD video, even while handheld; Expeed C2 processing engine; Full HD (1080p) video recording; and built-in GPS to geo-tag shooting spots.

Nikon says the 16-megapixel Backside Illuminated (BSI) CMOS sensor delivers photos and video with unrivaled sharpness and clarity. The sensor is much larger than the CCD sensor traditionally found in smartphones or tablets, notes Nikon, excelling in challenging lighting conditions, and providing images with vivid colours, low noise and exceptional contrast and sharpness.

Just like a smartphone or tablet device, the camera has the capability to run camera-specific photo and video applications such as Instagram while providing the benefits of shooting with a real camera.

The Expeed C2 processing engine delivers rapid response and speedy performance, says the company. Additional benefits include the ability to use a camera flash to illuminate subjects, while continuous shooting modes capture up to 8 fps (for up to three shots). A variety of scene modes and creative filters are also available.

Video clips can be instantly uploaded to popular video sites such as YouTube and Vimeo.

The GPS function enables recording of location information on stills and movies.

Nikon says smartphone and tablet users will feel at home with the S800c’s familiar controls and operation, and will be able to easily navigate the camera’s many features and modes using the 3.5-inch

touchscreen OLED monitor. The camera connects to the Internet via open access to any Wi-Fi network. Upon connection, the user is prompted through an easy-to-understand setup process, similar to that of current Android devices.

The S800c also has the ability to connect through Wi-Fi Protected Setup (WPS) for a fast and secure push-button connection. Additionally, when a Wi-Fi connection is not open or available, the camera can transmit images and videos wirelessly to a smartphone or tablet, allowing users to share their images through a mobile network.

Camera modes? Lots. The S800c has 18 filter effects, including the new Toy Camera effect, Pop and Super Vivid colour filters, as well as Cross Process and Peripheral Darkening filters.

The Coolpix S800C will be available in September at a manufacturer’s suggested retail price of $379.95, available in white and black.

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